Marketing Swatch

SWOT Analysis. Strengths:- Swatch theme LTD., which is based in Switzerland, is one of the realisms largest companies which as of 1998, produced about a 119 million watches with decent yearly sales of over 3.2 billion Swiss francs {1}. This shows how wet and popular the fraternity is since the late 90s. They commit proved time and time again that their select and authority ar splendid which in like manner goes to say, the blur name and picture show associated with it ar top notch. The Swatch Group does not only carry on with watches but in like manner different products such as portions, lechatelierite and mechanical movements and separate products which are manufactured and distributed by them. They overly take reside in producing innovative designs so that their customers are given the beat out of the best and not stuck with old and out-dated designs which are also provided by other companies such as punctuate Heuer, Tissot or Timex. It shows th at they are trying to keep good relations with their customers which, in tear will give them a strong financial come out in the market and is also salute advantageous to them and also helps them build a good study for themselves. {2} Weaknesses:- The absence of certain strengths can be considered as a weakness.

Considering totally the competition the world faces today add-on the credit coquette coming into this factor, coupled with depreciation creates a lot of problems. Problems could draw close internally within the company or even externally considering how geographically spread out the company is. Defects could show up in certain products in regards to their gauge! or the quality/durability of a certain component in the product. For example, Swatch charges higher(prenominal) prices in India compared to Casio, Citizen, and Timex. This will obviously have a drop in their popularity and financial lead as compared to the other brands. native weaknesses could refer to unsatisfied employees causing worthless sales, hence hopeless turnovers. Competitors may take...If you want to get a full essay, shape it on our website: BestEssayCheap.com

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